Join Us For Two Days Of Design, Code, And Content
An Event Apart San Diego has sold out. Follow us on Twitter or join our mailing list to stay informed, read speaker and attendee interviews, network with colleagues, and earn exclusive discounts.
Shutterbugs, post event photos to our Flickr group. Music fans, enjoy the playlist. Everyone, stay tuned to A Feed Apart for live conversation throughout the event.
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Sunday, October 31
1.6:00pm–8:00pm
WebINK Pre-Funk
Sponsored by Extensis
Andaz
600 F Street, West Rooftop
San Diego, CA
Flying in early? Before the conference gets into full swing, join your fellow attendees and speakers for an evening of appetizers and festive libations plus a chance to win an iPad. Just around the corner from the Westin you can mix and mingle with other web enthusiasts. See you there!
Monday, November 1
1.
9:00am–10:00am
Web 2.1: The Medium Comes of Age
Jeffrey Zeldman, author, Designing With Web Standards, 3rd Ed.
Webkit-powered smartphones like iPhone and Droid have come along at precisely the moment when HTML5, CSS3, and web fonts are ready for action; when standards-based web development is no longer relegated to the fringe; and when web designers, no longer content to merely decorate screens, are crafting provocative, multi-platform experiences powered by research, strategy, and years of social media know-how. Zeldman kicks off AEA by studying the thinking and inventions that led to the web, and showing why we stand at the dawn of a newer, more mature, more ubiquitous web, powered by standards.
2.
10:15am–11:15am
DIY UX: Give Your Users an Upgrade
Whitney Hess, Strategic Partner, Happy Cog
Have you fallen in love with your solution and forgotten the original problem? Are you certain that your product actually makes people’s lives better? Not every company can hire someone like me to help you listen to your users, so you’re gonna have to learn how to do some of this stuff yourself. I’ll show you techniques to find out who your users are, what they really need and how to go about giving it to them in an easy to use and pleasurable way. And it doesn’t have to bankrupt you or kill your release date.
3.
11:30am–12:30pm
The CSS3 Experience
Dan Cederholm, author, Bulletproof Web Design and Handcrafted CSS
In a fast-paced hour of design ideas and techniques, learn how advanced CSS and CSS3 can add richness to your site’s experience layer, and discover the role CSS3 can play in enhancing interactivity.
4.
12:30pm–2:00pm: LUNCH
5.
2:00pm–3:00pm
Mobile First!
Luke Wroblewski, author, Web Form Design
More often than not, the mobile experience for a web application or site is designed and built after the PC version is complete. Learn the three reasons web applications should be designed for mobile first instead: mobile is exploding; mobile forces you to focus; and mobile extends your capabilities.
6.
3:15pm–4:15pm
Message and Medium: Better Content by Design
Kristina Halvorson, author, Content Strategy for the Web
Designing for multichannel content delivery (mobile, anyone?) means an entirely new set of considerations and challenges for web professionals everywhere. Unfortunately for content creators, it’s nearly impossible to predict whether their writing will maintain impact and readability across each and every platform. But forget about the medium for a minute; it’s the message that matters most. We’ll learn how to identify your key business messages, how they inform your content strategy, and how they impact multi-channel content development and design.
7.
4:30pm–5:30pm
Anatomy of a Design Decision
Jared Spool, Founder, User Interface Engineering
What separates a good design from a bad design are the decisions that the designer made. Jared will explore the five styles of design decisions, showing you when gut instinct produces the right results and when designers need to look to more user-focused research.
8.
7:00pm–11pm
Opening Night Party
Sponsored by (mt) Media Temple
Vin De Syrah Spirit & Wine Parlor
901 Fifth Ave
San Diego, CA 92101
Media Temple’s opening night parties for An Event Apart are legendary. Join the speakers and hundreds of fellow attendees for great conversation, lively debate, loud music, hot snacks, and a seemingly endless stream of grown-up beverages. Venue details will be announced soon.
Tuesday, November 2
1.
9:00am–10:00am
Everything Old Is New Again
Eric Meyer, author, CSS: The Definitive Guide, 3rd Ed.
Faux columns. Sliding doors. Image replacement. We rely on these techniques on a near-daily basis, but how will they be affected by the expanding vocabulary of CSS3? Will they be reworked, slimmed down, or abandoned altogether? An Event Apart cofounder and CSS mastermind Eric Meyer pulls some old standbys out of the toolbox and applies the capabilites of CSS3 to see how they can be made leaner, meaner, and more powerful.
2.
10:15am–11:15am
Paranormal Interactivity
Jeremy Keith,
author, DOM Scripting
Interaction is the secret sauce of the web. Understanding interaction is key to understanding the web as its own medium—it’s not print, it’s not television, and it’s certainly not the desktop. Find out how to wield HTML, CSS, and JavaScript to craft experiences that are native to the web.
3.
11:30am–12:30pm
Learning To Love Humans—Emotional Interface Design
Aarron Walter, author, Building Findable Websites
Humans, though cute and cuddly, are not without their flaws, which makes it a challenge to design for them. By understanding how the wet, mushy processor works in these hairy little devils, you can design interfaces and web experiences that will have them hopelessly devoted to your brand. Aarron will introduce you to the emotional usability principle—a design axiom that identifies a strong connection between human emotion and perceived usability. Through real-world examples, you’ll learn practical interface design techniques that will make your sites and applications more engaging to the humans they serve.
4.
12:30pm–2:00pm: LUNCH
5.
2:00pm–3:00pm
Hardboiled Web Design
Andy Clarke, author, Transcending CSS
Take an uncompromising look at how to make the most from modern design tools and browsers, up-to-date techniques and processes. In this practical, design-focused talk, Andy will discuss the “how” as well as the “why,” and challenge your preconceptions to help you make better work for the web. Learn the most modern, forward-moving, and sometimes experimental CSS techniques, and why a forward looking approach to CSS will pay real dividends.
6.
3:15pm–4:15pm
A Dao of Flexibility
Ethan Marcotte, co-author, Handcrafted CSS and Designing With Web Standards, 3rd Edition
“The Way is shaped by use, but then the shape is lost.” Our sites are accessed by an increasing array of devices and browsers, and our users deserve a quality experience no matter how large (or small) their display. Are our designs ready? Explore sites that think beyond the desktop and have successfully adapted to their users’ habits. Ethan will also discuss how bring an extra level of craftsmanship to our page layouts, and revisit popular CSS techniques in this ever-changing environment.
7.
4:30pm–5:30pm
How the Web Works
Jeff Veen, author, Art & Science of Web Design
Turns out that the fundamental principles that led to the success of the web will lead you there, too. Drawing on 15 years of web design and development experience, Jeff will take you on a guided tour of what makes things work on this amazing platform we’re all building together. You’ll learn how to stop selling ice, why web browsers work the way they do, and where Rupert Murdoch can put his business model.
Great Hotel, Special Savings
The Westin Gas Lamp Quarter has arranged special room rates for An Event Apart attendees of $199/night for single or double. Call (619) 239-2200 and request the “An Event Apart room rate.”
Located in San Diego’s historic Gaslamp Quarter, The Westin Gaslamp offers a unique location, with the excitement of the city at your doorstep. 450 guest rooms with soothing color palettes and striking city and bay views provide a comfortable sanctuary from everyday life. Sleep deeply in your Heavenly Bed®, and savor the pleasant sitting area, flat-screen TV, and spa-like bath amenities.
source:
http://aneventapart.com/2010/sandiego/
